The Continuation Bet: Keeping the Initiative

The c-bet is the most common bet in poker — and most players fire it far too often, on the wrong boards, for the wrong size.

What is a continuation bet?

A continuation bet (c-bet) is a bet on the flop by the player who raised pre-flop, "continuing" their aggression. It works because the pre-flop raiser's range is stronger, and the flop misses both players most of the time — so betting often wins the pot uncontested.

When to c-bet (and when not to)

Don't auto-c-bet every flop. Decide based on board texture, opponents, and your range:

  • C-bet more on dry, high boards that favor your pre-flop range (K♠7♦2♣) — your opponent rarely connects and you represent strength credibly.
  • C-bet less on wet, coordinated boards that hit the caller (9♥8♥7♣) — these connect with calling ranges and you'll get raised and floated.
  • Check back some made hands and give up some air on bad boards, so you're not predictable.

Texture and sizing

Use a smaller c-bet (~25–40% pot) on dry boards where you bet a wide range, and a larger c-bet (~60–75% pot) on wet boards where you want to charge draws and bet a stronger, more polar range. Multiway pots demand more caution — one of several opponents usually connects, so c-bet far less and mostly for value.

Quick tipIf you get called, have a turn plan. A 'double-barrel' on a turn card that improves your range (or scares theirs) is often more profitable than a one-and-done c-bet. Think in terms of their range, not just this flop.